Convention Sponsorships
The VFW's Premier National Stage.
Milwaukee, WI | July 31 to August 4, 2027
Each year, thousands of VFW and Auxiliary members, delegates, families, and leaders gather from across the U.S. and abroad to set national priorities, elect leadership, and honor veterans. The convention moves to San Antonio in 2028, Reno in 2029, and New Orleans in 2030, a recurring stage for sustained brand presence.
Reach a Trusted National Audience.
A convention investment puts your brand in front of a 1.5M+ member network and 5,600+ VFW posts with community-level reach nationwide. Exposure runs across exhibit-hall signage, the convention program, the VFW website and events app, social channels, VFW magazine, and press recognition.
The VFW’s Still Serving campaign earned 54M+ media impressions across 157+ placements. It is a credible, high-visibility platform for your CSR goals and employee engagement.
OPTIONS FOR EVERY CSR BUDGET.
Choose the level of visibility that fits your goals and budget, from premier on-stage moments to entry-level activations.
Premier Convention Opportunities
Highest-visibility options… Available tiers:
- Valor ($150K)
- Honor ($100K)
- Justice ($50K)
Supporting Convention Opportunities
VIP seating, Supporters Reception access, and video placement. Tiers:
- Fidelity ($15K)
- Freedom ($10K)
- Hero ($5K).
Awards Banquet
The premier evening event:
- Presenting ($100K)
- A/V ($60K)
HEALTH FAIR
An interactive health experience:
- Presenting ($50K)
- Supporting ($25K)
RECEPTION & LUNCHEON EVENTS
Multiple events, including:
- The Commander-in-Chief & National President’s Reception ($55K)
- All-American Commanders Luncheon ($25K)
- Jr. Vice Commanders Luncheon ($15K)
TOURNAMENT & TRANSPORTATION
Entry-level options:
- Cornhole Tournament (Presenting $10K, Team $500)
- Transportation (Official $20K, Ride Share $10K)
Build a Custom Opportunity.
Have goals that don’t fit the options above? We build custom convention opportunities around your brand’s objectives. Whether you are testing a first-year activation or scaling a multi-year program, we will shape something that fits. Reach out at [email protected] to start the conversation.
Put Your Brand on the 2027 Stage.
Explore every tier, benefit, and activation in one place. Download the Convention Opportunities Guide.